BUS 599 Week 1 Discussion 1

Read the "Staples" case study on pages C58 - C71 in the text (Note: a pdf of the case study is included in the Week 1 tab if you do not have the text).  Please respond in a detailed manner to the following items:

• From the case study, determine Staples’ competitive advantage and its current business model.
• Use a brief SWOT analysis to analyze the primary way in which the company executes a strategy for growth based on its SWOT analysis.
• From the case study, recommend one (1) future strategy for Staples geared toward delivering better customer service.
• Demonstrate the fundamental manner in which the strategy you recommended could successfully change the shopping experience for the customer.

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